The father of marketing, Peter F. Drucker, once said, "The art of marketing is to know and understand the customer so well that the product...

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Hi! Do social media things that kids these days talk about confuse you? Would you like to know what a 'tag' or a 'GIF' is? Do you...

Ever wondered what could be the significance of a brand name or the real story behind a brand logo? Many companies embark on the journey...

The eye is the most important sensory organ of the human body. It is always on the lookout for a visual treat. You ever wondered...

Does an eye-appealing McDonalds' hoarding make you stop for fries and burgers at the next McDonalds outlet? Does a catchy line phrase on the bill-board...